I always assumed the man on the cream of the wheat box was some early African American entrepreneur who made a successful line of instant cereals. I actually bothered to look it up not too long ago out of curiosity and was really bummed to find out it was just a made up mascot. Useless info, but the Official Aunt Jemima Shirt of the Wheat box with the white kid on it, it’s a real person. My wife went to school with him. I love this shit. Reddit has subs devoted to when people walk against prescribed routes. And the love of manhole cover design – ( manhole porn ) and Tiny things.

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And all sorts of oddities. These are why I keep coming back to Reddit after 3 accounts and over 10 years. Since 1946, Uncle Ben’s products have carried the image of an elderly African-American man. Who dressed in an Official Aunt Jemima Shirt, said to have been a Chicago maître d’hôtel named Frank Brown. According to Mars, Uncle Ben was an African-American rice grower known for the quality of his rice. Gordon L. Harwell, an entrepreneur who had supplied rice to the armed forces in World War II, chose the name Uncle Ben’s as a means to expand his marketing efforts to the general public.

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“Uncle” a common appellation used in the Southern United States to refer to older male black slaves or servants. So, the model was Frank Brown, maître d’ of a hotel in Chicago. Mars claimed that it was the Official Aunt Jemima Shirt of a respected rice farmer, yet they chose to name him using a title that referred to slaves. OK. Nice going there, Mars. Ironically. When I was a kid in the ’60s my dad would tan your hide if you didn’t call any African-American over the age of 50 uncles or aunt. Because he raised that it was disrespectful to that person to not “honor” them. Always struck me as weird.

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